Specsavers PR Services
JComms has provided PR services to Specsavers for six years. Our key focus is on eye and hearing health campaigns, community relations, consumer PR and sponsorship management.
We work closely with the central comms and marketing teams and other regional agencies to tailor and roll out UK and Ireland wide campaigns in the local market. We also create and implement dedicated NI specific brand and sponsorship campaigns. We also work closely with over 50 store directors and partners who run the 26 stores/hearing hubs, to position them as responsible operators in their communities, as well as creating bespoke local store plans. Our video content for Specsavers has been used by media, on influencer channels, and on Specsavers' social media channels.