- 14 Oct 2017
The CIPR PRide Awards are the big awards for PR in Northern Ireland.
They reward the best work being undertake in the industry here.
We have won awards every year they have taken place, including winning Outstanding PR Consultancy on numerous occasions.
This year, we won 6 awards in categories including Outstanding Consultancy, Not for Profit Campaign and Integrated Campaign.
But the big news is that we won Gold Awards in both the Consumer PR and Business/Corporate PR categories.
Our wins were for work for clients including Novosco, Pizza Express, EUROSPAR and Ulster Bank.
It really was a great night.
Well done to CIPR NI for organising. And well done to all of the other winners. Particularly Smarts Communicate who won 8 awards.
Gold Business and Corporate Communications
Judges said: This was a very creative campaign, demonstrating direct public engagement with measurement outcomes that clearly satisfied the campaign objectives and the organisation's strategic goals.
Gold Consumer Relations
Judges said: The agency was able to manage the challenging launch of two restaurant openings on the same day in an already busy consumer market in Belfast by combining clear and methodical planning with a creative way of getting the media and other influencers on board. The judges were particularly impressed with the campaign’s cost effectiveness for the brand, which provided a great return on investment.
- Gold: Business and Corporate Communications - Novosco Cloud Camp
- Gold: Consumer Relations - Pizza Express
- Silver: Education Communications Campaign - Novosco Cloud Camp
- Silver: Not For Profit Campiagn - EUROSPAR (Community Coffee Morning)
- Silver: Integrated Campaign - Ulster Bank (Balmoral Show)
- Silver: Outstanding PR Consultancy